How customers get in touch today

Most clinics, doctor's offices, and practitioners have already done what many companies dream of: They have digitized the appointment booking. Websites and apps allow patients to book anytime, and it works perfectly – for the simple.

But still: the phone is ringing. All the time.

Even in 2025, many want to talk to someone. They will ask questions, reschedule an appointment, check the price, ask for recommendations – or just want to be sure everything is correct before clicking "confirm".

The phone remains the most natural channel for the unforeseen.

When you're trying to get to someone – the pain point

Too many start their day with frustration:

You are calling to reschedule a doctor's appointment or physiotherapy session. Nothing major – just move it a little.

But instead of a person, you are greeted by a pre-recorded voice:

“Hello, you have now reached X. Unfortunately, we do not have time to answer all calls.
There are periods with many calls, and we apologize for the wait. Our opening hours are …”

After three attempts, a few minutes in line, and some useless menu selections, you give up. You can't change the appointment in time – and may still have to pay for it. It feels pointless. Next time, you'll choose a doctor's office or clinic that actually answers.

The problem: Web is simple. Life is not.

Webbooking works perfectly for the simple and predictable. But it is not designed for everything that happens outside the plan.

What happens when:

• a patient needs to cancel at short notice?
• a physiotherapist needs to change the treatment type halfway through the series?
• a new patient does not know which treatment they should choose?
• someone calls at 7:30 PM because they forgot to confirm the appointment?

Then it will ring. And when no one answers, the patient is lost – and so are the revenues.

Here the revolution begins

AI Phones do not change the way people want to get in touch – it meets them where they already are: on the phone.

When a patient calls, AI responds instantly. This is a leap forward from old phone systems. The AI understands the context and integrates directly with the booking system to take action:

• Understands what the customer says (“I want to move my appointment from Tuesday to Thursday at 2:00 PM”)
• Searches in real-time for available times
• Confirms or suggests alternatives
• Sends confirmation via SMS

Everything happens in seconds – without lines, waiting, or stress.

Result: From lost calls to a better everyday life

At clinics and healthcare providers that implement AI Telephony, we see three clear effects – all with a direct impact on operations, finances, and patient experience:

More inquiries turn into actions.

Surprisingly many calls during lunch, in the evening, or on weekends – just when no one answers. With AI Telephony, none of these calls are missed.

Less stress at the reception.

Employees no longer have to juggle between patients and phones. They can focus on those who are actually present.

Fewer gaps in the schedule.

AI handles moving, reminders, and cancellations automatically – and fills in gaps that would otherwise remain empty.

A more humane system

Ironically, AI makes everyday life more human. Patients get answers and assistance when they need it. Staff have time to be fully present in treatment. And the clinic avoids losing patients because no one had time to answer the phone.

From form to conversation – the new standard for accessibility

Webbooking is a digital form.

AI Phone is an intelligent employee – always on the job, always friendly, and always capable of acting. The patient can call as before, or start the conversation directly on the website.

It is the new standard for accessibility.

Threll.ai – a tool that converts
Every customer. Every conversation.
Always answered. Always resolved.