
Conversational conversions start when someone actually responds. Most Norwegian companies lose customer inquiries daily — not because they do something wrong, but because no one manages to reply.
In an age where everything is being digitalized, there is still one part of the business that remains in the past: the way we answer the phone. Whether you call it customer service, reception, or just “the number on the website” – there are still far too many calls that go unheard in silence.
Now you can hire a Threll to answer the phone for you. It understands what the customer wants, transfers to the right person, or takes a message – always polite, always available.
Small businesses: When everyone has a mobile, but no one answers
The problem
For businesses with 5–20 employees – such as carpenters, plumbers, accounting firms, or consulting companies – the phone is often both a lifeline and a headache.
You're on the scaffolding, with your hands full – and your phone is ringing.
You're considering letting it ring, but think: “What if it's a new client?”
You climb down, answer – and it turns out to be the wrong number.
Ten such interruptions a day mean ten interrupted work sessions.
It steals time, focus – and revenue.
The solution
A Threll that answers the phone takes the job for you.
It hears the conversation, finds out what the customer wants, and notifies when it is actually a relevant inquiry.
Threll can answer common questions, receive messages, schedule meetings, and ensure that no potential customers are lost.
The value
The company appears professional and accessible – an investment that quickly pays for itself.
Effects: More assignments, less stress, and more profitable operations.
Small businesses don't need more people. They need technology that works as a team.
Medium-sized companies: When the reception never manages to keep up
The problem
In companies with 20–200 employees – such as real estate agents, consultancy firms, agencies, or service companies – the challenge is different: volume.
More customers, more inquiries, more channels – and fewer hands to handle everything. Often, it's one person at the reception who has to reply, transfer calls, find people, receive messages, and still smile at the door.
No one can handle everything at once.
The solution
An AI dashboard from Threll.ai handles all incoming calls.
It understands what the caller wants, knows who can help, and transfers or schedules a callback – in seconds.
The Value
The result is shorter wait times, fewer lost customers, and a noticeably better experience – for both customers and employees.
The effect: Shorter queues, fewer wrong connections, and better bottom line.
The throne does not replace humans. It frees them to use their voice where it really matters.
Store businesses and the public sector: When capacity costs
The problem
I retail organizations – such as banks, municipalities, healthcare providers, and educational institutions – it's all about capacity, quality, and cost.
When thousands call every week, the calls must flow.
But long wait times, misrouting, and staffing costs make it difficult to deliver both efficiency and human contact.
The solution
The IVR system can handle hundreds of conversations simultaneously – in multiple languages – without customers realizing they are talking to AI.
Threll can answer frequently asked questions, check system statuses, or transfer to the right person – seamlessly and personally.
The value
For the customer, it feels like service. For the company, it feels like magic.
Effects: Lower costs, higher customer satisfaction, and a customer experience that scales without losing the human touch.
Threll is not just technology. It is the company's own voice – always logged in, always present.
What does this mean for the top line and the bottom line?
When all calls are answered – and qualified – three things happen immediately:
1. More leads = higher top line
For many companies, the phone is the most important sales channel.
It applies to everything from craftsmen and consultants to brokerage offices and clinics.
Threll captures those inquiries that would otherwise be lost – and ensures that new customers never face silence.
A new assignment or an extra customer per month alone can cover the entire investment.
2. Less time loss = better bottom line
A craftsman often loses 5–10 minutes each time the phone rings in the middle of work.
An advisor loses focus every time she's interrupted during a client meeting.
A receptionist spends time transferring calls that could be handled automatically.
Threll removes this noise – and frees up hours every single day.
3. No missed opportunities
When all conversations are handled professionally – regardless of the time – both trust and reputation are built.
For small businesses, this means more satisfied customers.
For larger organizations, it results in lower cost per inquiry and higher customer satisfaction.
There is good economic benefit in both cases.
In short: Threll pays for itself – long before the month is over.
Not a replacement – but a liberation
Many fear that AI will replace humans. In this case, it does the opposite.
Threll takes over the repetitive, stressful, and time-consuming part of the job – so that people can do what they do best: build relationships, solve complex problems, and provide exceptional service.
We have automated emails, invoices, and marketing. But the most important part of the customer journey — the conversation — is still often left to chance. Perhaps it's time for that to get some assistance as well?
Would you like to hear how Threll can respond for you? Let’s set up a demo – and show you how conversations that convert actually sound.




