Threll.ai
Hotels and travel

The reception that never closes – and speaks the guest's language.

Threll takes bookings, changes and questions in more than 70 languages, around the clock. Reception staff can look after the guests in front of them, and get the calls that need a person.

Create account – try it freeSee what it handles

No lock-in · No setup fee · Set it up yourself, no onboarding call

Guests with suitcases and skis check in at the reception of a mountain hotel on a winter evening, with the desk phone ready on the counter23.10 · night shift
  • Nordic speech, Nordic data storage (EEA)
  • Runs on Telenor SIP infrastructure
  • The agent says it is an AI assistant
  • Live in an afternoon – without switching provider
The problem

Guests call when reception is at its busiest

Check-in, check-out and breakfast all happen while the phone is ringing. At night there's one person on duty, and the caller from abroad may not speak the local language or English.

Bookings that get lost

Someone who calls to book a room and gets no answer books through a booking site instead – where you pay commission.

Guests from all over the world

Reception speaks the local language and English. The guest may speak German, Spanish or Japanese.

Seasonal peaks with new staff

In high season, reception is full of new staff who can't answer everything yet.

The guest calling usually just wants to know: do you have a room for me?

Enquiries

What Threll takes care of

The questions that come in every day, in whatever language the guest speaks.

  • Inbound

    Booking and changing rooms

    Takes the preferred dates, room type and number of guests. With the booking system connected, it can book directly.

  • Inbound

    Check-in, parking and breakfast

    Answers the practical questions based on the information you've added – in the guest's language.

  • Inbound

    Tables and spa

    Takes table bookings and treatments, or transfers to the restaurant and spa.

  • Inbound

    Groups and conferences

    Takes numbers, dates and requirements, and sends the enquiry to the sales team.

  • Outbound

    Confirmation before arrival

    Calls guests before they arrive, confirms the booking and asks about arrival time and special requests.

  • Outbound

    Guest satisfaction

    Calls guests after their stay with the same questions, and delivers the answers in structured form.

Use cases

Ready-made setups that fit you

Each use case has its own page with the numbers, a real call and the price. Start with the one closest to your day-to-day.

Setup

Live in one afternoon

Five steps you do yourself in the console. You keep your number, your operator and your setup, and need no integration. If you get stuck, we help for free.

  1. STEP 1
    Fjellro Hotell AS
    Fjellro Hotell ASReg. no 917 554 290 · Geilo
    Mon–Fri 09–18Hotel · reception

    You set the agent up yourself

    Fill in opening hours, coverage area, what counts as urgent and what somebody should be told about straight away. It all happens in the console – no integration, and no waiting for us.

  2. STEP 2
    Dial on the phone
    **21*950 21 447#
    Forwarding active

    You forward your main number

    On no answer, on busy, or only outside opening hours – you choose. We have setup guides for Telenor, Telia and the usual GSM codes. Takes ten minutes.

  3. STEP 3
    Instruction

    Answer in the guest's language. Groups of more than 10 rooms go to sales. Complaints are always transferred to the duty manager at reception

    Saved as you typeSave

    The agent answers and sorts

    It introduces itself as an AI assistant for the firm, hears what has happened, asks the follow-up questions you wrote yourself – and decides urgency by your rules.

  4. STEP 4
    Transferred to reception
    SMS with summary
    Email to the office

    The right person gets the right message

    Urgent: the call is put through to one of you, or the right person gets an SMS with a summary and a number immediately. Not urgent: a summary by email, and the caller is told when you'll ring back.

  5. STEP 5
    Enquiry – double room 14–16 Feb
    Group – sent to sales
    Telemarketer – filtered

    You see everything in the dashboard

    Every call with transcript, summary, urgency and outcome – and you change the instructions yourself as you read. For the first time you have a number for the calls you otherwise never get to.

Industry considerations

  • More than 70 languages

    Threll switches language mid-call if the guest does, and back again.

  • Around the clock

    Nights, weekends and holidays. Guests get an answer when reception is busy or down to one person.

  • Cancellation rules you decide

    Threll explains your rules, but never promises refunds or exceptions.

  • Complaints go to a person

    An unhappy guest is transferred to the duty manager, with a summary of the call.

Need help getting started?

Book a meeting with us and we will help you get going.

Book Meeting (opens in a new window)+47 24 12 66 30

15 minutes · no obligation · pick your own time

Pricing

One saved customer a month pays for the subscription

A fixed monthly price plus a per-minute rate. On Start you pay for the minutes you use; Pluss and Premium include minutes. Set it up yourself and setup is 0 kr, and monthly billing has no lock-in.

Start
One agent, pay for the minutes you use
699 kr
/mo
0 kr setup when you set it up yourself
Try us for free
  • No included minutes · 4 kr/min
  • Urgency judged by your rules
  • Summaries by SMS and email
  • Dashboard with transcripts
  • 0 kr setup, no lock-in
Pluss
Most popular
Included minutes and a lower per-minute rate
2 499 kr
/mo
0 kr setup when you set it up yourself
Try us for free
  • 500 included minutes · 3.5 kr/min
  • Transfer to the right person when urgent
  • Booking straight into the calendar
  • Weekly report by email
  • Priority support
Premium
High volume, lowest per-minute rate
3 999 kr
/mo
0 kr setup when you set it up yourself
Try us for free
  • 2,000 included minutes · 3 kr/min
  • Several agents and your own call group
  • Outbound follow-up and reminders
  • Your own data processing agreement and SLA
  • A named contact with us

Self-serve setup

Create an account, configure the agent and set up forwarding yourself – in an afternoon. If you need help along the way, it costs nothing.

Create account

Do compare

A human answering service typically charges 25–50 NOK per answered call. A lost customer costs you the whole sale.

Run the numbers
Assurance

What your customer hears, and what you need to be able to answer

Five questions you will get – from a customer, a board chair or a procurement officer. The answers are the same on every plan.

01

The agent says it is an AI assistant

It happens in the first sentence. It is a requirement under the EU AI Act – and it is also what makes customers accept it.

02

Nordic and European data storage

Call data is processed within the EEA. A data processing agreement is standard, not an add-on.

03

Telephony on Telenor SIP infrastructure

The same network as the rest of Nordic business telephony. No detour across the public internet.

04

You own the data

Export or delete whenever you want. You set the retention period yourself.

05

On-prem and sovereign hosting exist

For those who must have it. Most firms in this segment don't need it – tell us if you do.

Objections

What you're going to ask about

Can't find the answer? Call us on +47 24 12 66 30.

Norwegian, Swedish and Danish are specially trained, and Threll handles more than 70 other languages. It switches mid-call if the guest does.

Not when the booking system is connected – then it only sees available rooms. Without a connection it takes the request, and reception confirms.

Threll explains the rules you've added, but never grants exceptions or refunds on its own. Requests like that go to reception.

Threll connects to other systems via API, webhooks and MCP. We're happy to go through which booking systems are supported today in a short meeting.

Start is 699 NOK a month plus 4 NOK a minute. Pluss and Premium include minutes. No lock-in and no setup fee.

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